Digital Signage Added to the Patchogue Theatre for the Performing Arts

August 30, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is excited to announce the installation of their Origin Express digital menu board solution at the Patchogue Theatre for the Performing Arts.  The digital component has been placed in their vast foyer and is being used to highlight fun facts, schedule of events, bar specials, and announcements.

The Patchogue Theatre for the Performing Arts (PTPA) is the largest of its kind in Suffolk County, Long Island and home to rehearsals, meetings, community events and over 180 performances a year.  PTPA originally opened in 1923 as Ward & Glynne’s Theater.  In its day, the theatre attracted first run feature films, Broadway productions, vaudeville, the best in burlesque, silent films and performances by John Philip Sousa and such acts as The Rose Royal Midgets.  Since then, the theatre has endured many transformations and even had a period of 8 years where it sat empty.  That changed in 1997 when several local businessmen came up with the initial funds to purchase the theatre and the Village of Patchogue applied for grants to renovate and restore the building to its former glory. The theatre interior was restored to its 1923 grandeur in several phases. The theatre was reopened for business in December 1998 and held its first performance in years. There are now 944 orchestra seats and 222 balcony seats; a total of 1,166.

Origin Displays’ VP of Sales & Marketing, Vic Pereira, discussed the PTPA job in more detail.  “Walking in to the PTPA you immediately get a sense of nostalgia, as if you have been taken back in time.  This is why adding the digital signage was a tricky one.  Forget the networking challenges that resulted from the building’s age, we needed to make sure that we didn’t disrupt the look and feel when adding the digital element.  Thankfully, the theatre’s Director of Operations, John Ashline, was able to guide us to an area where the signage would not only work in terms of customer reach but also in terms of interior appeal.  So far we have received positive reviews of its impact.  That aside, Origin was proud to work with the theatre.  The PTPA is rich in community spirit and as a Long Island company we were honored to have had this opportunity.”

PTPA has yet to welcome 25 acts for the remainder of 2013.  Ranging from Irish dance to country music to the Golden Oldies to the Nut Cracker, the theatre has something for all ages and tastes.  Visit their website for a full list of upcoming events.

To learn more about Origin’s Elite digital menu board system, contact us here or give us a call today at 888-235-2579!