Vic Pereira

Determining the Number of Headsets for Your QSR

So, the time has come to either upgrade from an existing intercom system or you’re opening your drive-thru for the first time. One of the most important questions you’re going to ask yourself is, “how many headsets do I need?” While it may seem obvious to count the number of employees you will have taking orders at any given time, it isn’t that simple. There are a few factors that should be considered to ensure you’re getting enough while at the same time not overdoing it.

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Why Your Drive-Thru is not Attracting Enough Customers

Drive-thru locations are at a distinct advantage given their mere existence provides an additional revenue stream. However, with it comes certain expectations from your customers. Speed of service, convenience and good communication come to mind. Yet, if your signage is inadequate and your communication system cuts in and out it will lead to delays, confusion and frustration for both your customers and employees. Without realizing it, you’re putting yourself at a distinct disadvantage to retain them as return customers.

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The Benefits of a Turnkey Menu Board Partner

Whether you are opening a new quick service restaurant (QSR) or renovating an existing location, the addition of menu boards, drive-thrus, headsets and other products are important players in the long-term success of your business. Each of these plays a crucial role and can impact your bottom-line. However, if handled and procured independent of each other, this experience can become overwhelming in a hurry. Therefore, finding a company that can assist with all of them can make your life a lot easier.

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Digital Menu Boards Aren’t for Everyone

Digital signage in quick service restaurants (QSRs) has become increasingly prevalent. Whether it is for digital menu boards, touch screen kiosks or outdoor at the drive-thru, it is well documented that content management systems allow operators to make quick and easy changes and allows them to leverage several strategies to increase their average receipt. But while the benefits of digital menu boards are great for many, they simply are not a fit for everyone. Today we’ll look at four reasons as to why traditional menu boards may be better suited than their digital counterparts.

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How Menu Boards, Digital Signage & Drive-Thrus Can Lower Labor Costs at QSRs

Quick Service and Fast Casual restaurants live by their name, “quick & fast” and when it comes to service and customer expectations. Customers want their food, they want their order to be correct, and they want it ASAP. What complicates this is the increased pain point of QRS operators. What is it you ask? Employees! Not enough, they come and go as they please, retention, quality, etc. With constant turnover labor costs are going through the roof. Thankfully, there are signage and technological approaches that can be taken to lessen this burden.

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Commercial Grade Screens; The Logical Choice for Digital Signage

Not all screens are created equal and when it comes to digital signage careful consideration must be made when deciding which route to go. The screens act as the vehicle to display your messaging whether it is menus, promotions, specials, announcements or branding and the quality of these screens can directly impact effectiveness. While the cost savings of consumer or residential grade screens is enticing, the durability, features and professionalism of commercial grade screens tend to make them a wiser investment.

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Digital Signage & Menu Boards; Spanning Verticals to Influence Purchases

The influence of digital signage has never been higher. Over the course of the last 15 years, these types of solutions have gone from cost prohibitive for most to offering a variety of solutions that can meet many a budget. Whether it is digital menu boards in a QSR or digital signage above a beer cave at a convenience store, we’ll look at several different industries and how digital signage can be implemented for maximum impact.

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Choosing The Right Menu Boards for Your Restaurant

Whether you are in the throws of opening a new restaurant or your current setup needs a facelift, the most critical piece of signage you have at your disposal is your menu board. Menu boards, whether indoor or outdoor drive-thrus, present you with the single-most captive of audiences. When done right, they enhance the experience, influence purchasing decisions, reinforce your brand, increase efficiencies, and increase your average ticket amount. Today, we’ll share a breakdown of different options and offer some considerations before buying your system.

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Adding a Drive-Thru to Your Restaurant? Here’s What You Need to Know

With consumer behavior continuing to be shaped by the fast-paced world we live in, it makes perfect sense to consider adding a drive-thru to your location should you not already have one. Sales through the drive-thru lane have never been higher and with the added convenience of this setup it will improve customer satisfaction making return trips more likely. While you may think it is as simple as throwing a drive-thru menu board up with a communication system, there are several steps involved before your first “welcome to good burger, home of the good burger may I take your order?” at the drive-thru window.

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A Drive-thru Poem

In a world of shakes and burger buns,
Where ketchup flows and mustard runs,
There it is, so crip and so bright,
Origin’s Drive-thru, what an amazing sight.

Digital or static it stands tall and proud,
Announcing specials to the hungry crowd.
With a crystal-clear speaker and OCB screen,
It’s where famished patrons pull up to convene.

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