I should probably start off this blog by stating that I am going to be using some generalities when speaking about what is needed in each scenario. The truth is, only you would know what would work best for your given situation. With that said, the price is important but should not be the determining factor unless it is absolutely necessary.  When it comes to digital menu boards, we have spelled out what makes a true solution in the past.  As far as digital signage, typically this is made up of one of the two main components of digital menu boards. For the most part this is the main difference between the two; however there are other instances where one make more sense than the other.

[Read more…]

So it happened again, and it won’t be the last time.  I shared a couple of conversations with an individual who was looking for menu boards.  She did a search on Google, and BAM, there we were.  Similar to most chats, we talked about different options and of course, price.  Personally, my objective is always to get an idea of how they are currently doing it, how they have handled it in the past and why they are looking for a change at this time.  Further, budget is always an important factor so that we do not waste each other’s time discussing ideas and options that are not feasible.  I also tend to briefly delve in to what we do in the way of more “consultative” services to make sure we are creating something that will have an impact.

[Read more…]