In order to help you stay up-to-date on what’s going on in the restaurant industry, we have dedicated this week’s blog to scouring the QSR Magazine, Fast Casual Magazine and Digital Signage Today’s of the world to provide you with what we see as some of the most interesting and recent industry news. A lot of times, reading articles like the ones below can help take your mind to areas you had never considered for your own concept. Take a read, our hope is that you’ll get some takeaways. [Read more…]
Recent Goings-On in the QSR Industry
March 21, 2024 By Origin Display Group
Filed Under: Digital Menu Boards, Digital Signage, Industry News, Menu Boards
Menu Boards: Functionality Versus Budget
March 21, 2024 By Origin Display Group
For a moment, imagine drawing a graph with “Functionality” on the Y axis and “Budget” on the X axis. From the bottom heading north on the Y would be a list of menu board capabilities and functions that continues to grow. Clumped within would be a series of menu board systems that could accommodate the capabilities. Along the X would be dollar amounts starting at say $250 (per panel) that increases as you venture right. The “Functionality-Budget” line would be drawn on a 45 degree angle from the corner of the Y and X axis point. [Read more…]
4 Less Talked About Effective Uses of Digital Signage
March 20, 2024 By Origin Display Group
When it comes to digital menu boards most share the same ideas on how they can use them effectively at their location. You know the ones I am talking about: price and menu changes, promotions and specials, day-parting, dynamic content, etc. Of course these are all reasonable ways to deploy your system in order to see your return on investment, however what I am going to submit to you are four other ways in which you can use a robust system to not only increase profitability but also enhance the overall customer and employee experience. [Read more…]
Filed Under: Digital Menu Boards
Menu Boards & the Lost Art of Loyalty
March 4, 2024 By Origin Display Group
You may have read the title and thought to yourself, “this guy is about to unload some sour grapes on us.” Well you’d be incorrect, in fact it’s quite the contrary. [Read more…]
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
Digital Signage Monthly Fees & What it Gets You
March 3, 2024 By Origin Display Group
The dreaded monthly fee; the chief concern when it comes to digital signage for some. When it comes to pricing, it isn’t uncommon for this to be the first questions asked, “are there any monthly fees?” I am not here to tell you that the only viable and true solutions are those that carry monthly fees, not at all. In fact, there are file management-type systems that should be used for those who make changes “once in a blue moon” or for those with the internal manpower to manage a network and content on a day-to-day basis (although in this situation just keep in mind that companies are not paying a monthly fee but are paying a human being instead- guessing it is more too!). [Read more…]
Filed Under: Digital Menu Boards, Digital Signage
A “Costly” Menu Board Mistake
February 25, 2024 By Origin Display Group
A lot of the conversations start the same; “hi, I am looking for an idea on cost for digital menu boards. “Well of course the chat continues on to determine their particulars, budget and most importantly their objectives. The twist in a lot of these instances is when the price is presented for a system that checks off all of what they are looking for.
Filed Under: Digital Menu Boards, Digital Signage, Menu Boards
Digital Menu Board Support: Who Has Got You Covered?
February 20, 2024 By Origin Display Group
The dreaded monthly fee. Wait-a-minute, maybe I shouldn’t be so dramatic as we’re seeing more and more people adapt to the idea. There are a number of reasons for monthly fees, 1- cloud-based access, 2- software as a service (SAAS), 3- support, etc. Today I would like to focus on #3. The point is not to get focused on the monthly fee itself, which could also be in the form of an annual or semi-annual fee but to understand the value around it. [Read more…]
Filed Under: Digital Menu Boards, Digital Signage
5 Tips to Minimize Your Menu Boards Research
February 12, 2024 By Origin Display Group
We love talking to people when they call in looking for menu boards. They come in all different shapes and sizes. Some are looking for a large scale digital roll-out and others for a single counter display. Though no matter what they might be looking for a lot of people don’t have a plan for the phone call they have just made. This is fine, after all it is our job to walk them through different options to see if their is a fit. However with the shoe on the other foot, it certainly would be nice if someone had told me what I could of done before I picked up the phone so that I could get down to business and find what I am looking for in a fraction of the time.
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
5 Ways to Prepare for Your Menu Board Install
February 11, 2024 By Origin Display Group
There tends to be a decent chuck of time that passes from when you begin to think about a new menu board system until the time it is ready to ship. You have to identify the company, the product, get the design done, revised and then ultimately approved. They it hits the production queue and waits until it is ready to get manufactured and assembled. In most cases, you’re looking at 4-6 weeks depending on product type and scope of product. [Read more…]
Filed Under: Digital Menu Boards, Digital Signage, Drive-thru Menu Boards, Menu Boards
More Random Menu Board Thoughts
February 5, 2024 By Origin Display Group
In my attempt to come up with a sole direction for this blog I just kept coming up with a mixed bag of talking points which on their own weren’t worthy of a whole post. So I thought to myself, “Well it’s been a while since I have been random.” So without further adieu, here are some more random menu board thoughts. [Read more…]
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
