
The good news is that you offer your customer so many great choices of what to eat. The bad news is that QSR throughput can slow down as customers make their minds up. The solution – your Restaurant Menu Boards.
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The good news is that you offer your customer so many great choices of what to eat. The bad news is that QSR throughput can slow down as customers make their minds up. The solution – your Restaurant Menu Boards.
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They say that the best way to entice potential restaurant patrons to your QSR is through their sense of smell. Of course, it might not always be possible to do that on busy city streets or from within a densely packed food court.
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You’ve decided to deploy a Digital Display System to bring your QSR into the 21st Century. Great! You already know about how easily you can now effect day-parting, price changes, required nutritional information and a host of other revenues-enhancing strategies quickly, efficiently and effortlessly.
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It’s the greatest contradiction in QSR marketing – even after making a significant investment in a Digital Display System, Management all too often fails in fully exploiting this powerful new tool.
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Utilising a Digital Display System is a sure-fire way to make day-to-day operations at your QSR run more smoothly. When you used printed and painted menus, they had to be replaced every time you changed prices.
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An image of a cheeseburger oozing mushrooms, onions and melted cheese on your Restaurant Menu Board will make your potential customers’ stomachs rumble and their mouths water.
[Continue reading…]Thinking of investing in a digital Drive-Thru Menu Board? Well then – congratulations! Survey after survey has affirmed that it won’t take long to earn back your investment. In fact, the typical location can count on an increase in revenue of 5% or better almost immediately.
[Continue reading…]It’s very easy to be overwhelmed by the possibilities that Digital Display Signage offers to QSR management. Customers can be treated to colourful pictures of food, animations tied into advertising, or even cartoons to entertain children.
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Digital Menu Boards can adapt to changing circumstances in many ways. The effect will be faster service, greater throughput, and more sales.
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The new nutritional rules are here. QSRs are going to have to start posting nutritional information, most especially calorie counts, on their menu boards. It’s a big problem if your menu board is printed or painted.
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