As we go about our business here at Origin Displays the same conversation continues to be had regarding the actual medium that will be displaying the content of any digital menu board system. This medium, of course, is the LCD/LED monitor. It has always been our business practice to explain the benefits of using commercial grade LCDs versus the use of consumer/residential units that you would purchase for your home. We explain this as best as we can (until we’re blue in the face) rather than strong arming our prospects in to using our exclusively selected screens. The reason for this is twofold: (1) in our opinion, the cost/benefit of using a commercial unit as opposed to the alternative is not our decision to make, and (2) the LCD market is very transparent, meaning that the back and forth about specifications of “this LCD” or “that LED,” and the pricing negotiation based on what consumers find online at a third rate website is counter-productive and ends up being a bottle-neck for everyone involved.
Consumer LCDs a Big No-No in Retail Space
Master Wok chooses Origin Displays for their first Digital Menu Board System
July 30, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is pleased to announce that they will be installing Master Wok’s first digital menu board solution at Quaker Bridge Mall in Lawrenceville, New Jersey. In addition to the digital work, Origin will be providing the storefront signs for Master Wok as well as the co-branded Nathan’s Famous Hot Dogs and Arthur Treacher’s location.
Origin Display Group Prepares for Business Expansion
June 27, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is excited to announce their plans for an aggressive business expansion in to various markets and verticals within the next 3-6 months. With sound footing in the quick-service restaurant industry, Origin has been strategizing and planning their plunge in to other areas for the better part of a year.
Home Run Inn Pizza Taps Origin Displays for Digital Signage
June 27, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards has begun the roll-out of digital menu boards for all nine of Home Run Inn’s Chicago area pizzerias. Thus far, Origin Elite, powered by SmarterSign, has been implemented at their Melrose Park and Beverly locations with the other restaurants to follow shortly.
Origin Displays Begins Digital Signage Rollout for Grand Cafe
May 31, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is excited to announce the completion of their first digital menu board install for the Grand Cafe at the Bronx-Lebanon Hospital (BLH) in New York. Origin Elite, powered by SmarterSign, was the digital platform that was selected for this location. Two 42” LCDs were flanked by static menu board panels which resulted in a sleek hybrid display.
7 Tips to Help You to Get the Most Bang for Your Buck When it Comes to Digital Menu Boards
Despite the continuous decline in cost for digital menu board systems a lot of people still see the investment as a leap of faith. I don’t necessarily disagree with this sentiment. However, where I differ from these folks is that I know the different areas where and how I can use a system to expedite my return on investment. Although there is no exact formula for determining the likelihood of ‘when’ you’ll make your money back, the following seven tips outline some useful directions you should take.
5 Goals of an Effective Menu Board System
According to Wikipedia, “a menu is a presentation of food and beverage offerings. The original menu boards that offered consumers choices were prepared on a small chalkboard. Foods were chosen from a bill of fare, described as ‘à la carte’ or ‘according to the board.’” Reverso.net defines a menu board as “a list of dishes that can be ordered in a restaurant.” Dictionary.com describes a menu board as “a board on which a food menu is written.” A web definition from a quick Google search defines a menu board as something that “lets patrons see the day’s specials or new dishes.” But is that really all a menu board is? Simply a list of foods served at a restaurant?
Origin Displays Releases Updates to their ‘Elite’ Digital Package
April 22 2013, Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards, is excited to announce that there have been several enhancements made to their ‘Origin Elite’ digital signage solution. The overall additions to the system have moved it from easy, to simple in terms of its user-ability. Users can now create and edit content quicker and easier. The expanded flexibility has also lessened the learning curve and frees the package up to an even wider range of businesses and individuals.
Origin Displays adds Origin Express to their Digital Signage Mix
February 20, 2013 Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards, have added “Origin Express” to their digital signage product mix.
The Express package is a slightly stripped down, entry level version of their premier Origin Elite solution that has been offered for years; both of which are powered by SmarterSign. Origin Express is made up of one-part media player and one-part software and fills a void where people are looking for a single screen solution.
Origin Displays Installs Digital Signage at 3 Scotto Brothers Restaurants
February 15, 2013 Long Island, NY –Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards, in conjunction with Brainstorm Studio, have installed digital signs in three of the renowned Scotto Brothers Restaurants in Long Island NY. Located in the foyers of Blackstone Steakhouse, Rare650, and Insignia Steakhouse, these displays are being used to advertise Sunday specials, holiday specials, and gift cards, as well as welcoming screens for preferred parties.
Blackstone is considered by many as Long Island’s premiere steakhouse and, true to its name, the décor is resplendent with quarried stone and rich natural wood that is lightened by chandeliers and fireplaces. In addition to serving their meaty staples, Blackstone has their own authentic sushi chef and raw seafood bar. Visitors can also select wine from their award winning wine list.
