How to Know It’s Time for New Menu Boards

September 7, 2012 By Origin Display Group

There comes a time when you have to replace almost everything in life; your couch, your job, your bed, your girlfriend (just kidding – my wife will kill me when she sees that), and on and on and on.  There are a variety of reasons as to why these changes have to be made – […]

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What a Fully Functional Drive-Thru Looks Like

August 29, 2012 By Origin Display Group

Depending on what you read or who you talk to, the amount of quick-service traffic that is funneled through the drive-thru tends to range between 60 and 70%.  Even if on the low end (60%) we are talking about some significant numbers.  The reason for this is one part convenience and another part laziness, however, […]

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Can I Take Your Order?

August 22, 2012 By Origin Display Group

So you have decided to open your very own quick-service restaurant (QSR)?  Or, you have decided to rethink the way you are currently doing things.  Well, besides the no-brainers like your menu offerings, staff, interior design and all the red tape you need to rip down before opening, I would recommend that you put some […]

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5 Tips to Make Your Menu Board Approval Process Go Smoothly

August 15, 2012 By Origin Display Group

It seems like a simple concept.  You receive your menu board layout, and you send back the changes you want made as well as what you like and don’t like.  For the most part that is accurate.  However, there are areas and ways to go about it that will minimize the amount of revisions and […]

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The Skinny on the Fast Casual Scene

August 7, 2012 By Origin Display Group

This week I decided to shake things up a bit.  Instead of writing another blog on menu boards, digital menu boards, drive-thrus or in-store signage, I’ll take this blog to provide you a quick low-down on what’s going on in the world of fast casual restaurants.  My compilation is based on information gathered from Fast […]

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Menu Board Story Time

July 26, 2012 By Origin Display Group

A wise man once told me, “Awareness is curative.”  Specifically in business, there has been no other saying that has resonated with me more.  On paper it is a simple concept.  It is a glorified way of saying “learn from your mistakes.” However put in another light, awareness is also something you can arm yourself […]

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Digital Menu Board Solution – Or No Solution at All?

July 19, 2012 By Origin Display Group

The term “solution” is one that gets tossed around a little too easily nowadays.  In math, the solution is the answer; it is black and white with no grey area.  So why is it that when it comes to consumer goods and services, this is not the case?  In a lot of circumstances, the actual […]

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The Importance of Well-Designed Menu Boards

July 13, 2012 By Origin Display Group

If you have read any of our blogs you have probably noticed that we have touched on the title of this blog in bits and pieces throughout most of them.  Whether it be Increase Sales with Strategically Placed Signage or Speed of Service Affected by Poorly Designed Menu Boards or a number of others, it […]

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Increase Sales with Strategically Placed Signage

July 5, 2012 By Origin Display Group

Have you driven by a McDonalds lately?  What about a Burger King?  Have you been inside a Dunkin Donuts in the last, well, forever?  What about a 7/11?  Other than being monsters in their industry, what do they all have in common?  (I am guessing the title may have given it away) Signs, signs and […]

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Digital Menu Boards: The Message is (NOT) Clear

June 27, 2012 By Origin Display Group

I was lying in bed the other night on the heels of a three demo day thinking to myself, “I really nailed those digital menu board demos today.”  I had checkmarks beside everything I was looking to achieve: Qualified on price prior to the demo being scheduled… √ Discussed their objectives in detail, dug deeper and […]

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