When the search begins for your location’s menu boards there are many elements that should be previously thought about, that quite often are not. The Internet, with its bounty of information, allows folks to search, find, price and cross reference companies and their menu boards so they can make what they feel are informed decisions. […]
[Continue reading…]Menu Boards: Strips & Digits or Full Graphics?
March 27, 2012 By Origin Display Group
Having been involved in the menu board industry for as long as I have, you get to know the questions that are going to be asked well before they actually are. ”What sizes do you have? Do you do the design work? How long will it take for me to get the menu boards? (and […]
[Continue reading…]How Digital Menu Boards Impact Fine Dining
March 23, 2012 By Origin Display Group
When talking about digital menu boards for restaurants, why is it that for the most part the marketing focuses on the quick-serve or fast casual restaurants? What about the fine dining establishments? Can they also benefit from the use of an effective digital menu board solution? The answer… YES! Having been involved with restaurant digital […]
[Continue reading…]Speed of Service Affected by Poorly Designed Menu Boards
March 20, 2012 By Origin Display Group
Christa Hoyland noted in a recent article for QSRWeb that “50% of consumers polled by QSRWeb say that menu boards have become harder to read and that speed of service is taking a hit as a result.” This is the last thing you want when operating a fast food – quick service restaurant. It is […]
[Continue reading…]How to Avoid the Many Digital Menu Board Pitfalls
March 7, 2012 By Origin Display Group
The ever-evolving digital menu board and digital signage industry continues to see more and more companies join the party. There are several reasons for this, but for the most part, it is due to its forward-thinking appeal and the general consensus that the shift from traditional signage to digital will continue to gather more and […]
[Continue reading…]3 Tips to Help Make Your Digital Menu Boards Stand Out
January 26, 2012 By Origin Display Group
In a White Paper on FastCasual.com, entitled “Three Strategies to Make Digital Menu Boards Stand Out In a Crowd,” author Richard Slawsky discussed the increase in overall sales seen as a direct result of properly deployed menu board systems. Slawsky says, “According to industry experts, the deployment of digital menu boards can lead to overall […]
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