The ever-evolving digital menu board and digital signage industry continues to see more and more companies join the party.  There are several reasons for this, but for the most part, it is due to its forward-thinking appeal and the general consensus that the shift from traditional signage to digital will continue to gather more and more momentum.  As a result, consumers are left with a myriad of platforms and number of different payment options to choose from.  Combine that with “this software can do this,” and “that media player can do that,” and it can become very overwhelming in a hurry.  So how does one minimize the risk of making a bad decision?  Where do they even begin their search?

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