June 27, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is excited to announce their plans for an aggressive business expansion in to various markets and verticals within the next 3-6 months. With sound footing in the quick-service restaurant industry, Origin has been strategizing and planning their plunge in to other areas for the better part of a year.
Origin Display Group Prepares for Business Expansion
July 22, 2013 By Origin Display Group
Filed Under: Digital Menu Boards, Display Fixtures, Drive-thru Menu Boards, Industry News, Menu Boards
QSR Drive-Thru Suggestions
June 26, 2013 By Origin Display Group
Although we typically deal with QSR drive-thrus on the menu boards side of things, we’ve witnessed some absolute drive-thru no-no’s on our own and have heard other horror stories from numerous clients and prospects. We’ve decided to share some of these tips with you, to prevent you from making some of these same mistakes.
Filed Under: Drive-thru Menu Boards
5 Goals of an Effective Menu Board System
May 30, 2013 By Origin Display Group
According to Wikipedia, “a menu is a presentation of food and beverage offerings. The original menu boards that offered consumers choices were prepared on a small chalkboard. Foods were chosen from a bill of fare, described as ‘à la carte’ or ‘according to the board.’” Reverso.net defines a menu board as “a list of dishes that can be ordered in a restaurant.” Dictionary.com describes a menu board as “a board on which a food menu is written.” A web definition from a quick Google search defines a menu board as something that “lets patrons see the day’s specials or new dishes.” But is that really all a menu board is? Simply a list of foods served at a restaurant?
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
‘The Barn’ Takes Over Long Island with the Help of Origin Displays
May 21, 2013 By Origin Display Group
April 30, 2013 Long Island, NY – Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards is proud to announce their working relationship with The Barn drive-thru convenience stores on Long Island. This partnership was established in June 2011 and Origin Displays continues to work with The Barn as they take over stores throughout the area.
Filed Under: Display Fixtures, Drive-thru Menu Boards, Industry News
10 Ways to Increase Drive-thru Speed & Accuracy
April 25, 2013 By Origin Display Group
In a recent QSR Magazine article, they released the findings of a 2012 drive-thru study that analysed the speed and accuracy of the drive-thru operations at McDonald’s, Burger King, Krystal, Wendy’s, Taco Bell, Chick-fil-A, and Bojangles. The results of the study are interesting in their own right, but more valuable to owners/operators of drive-thru locations are the takeaways that this study provided. Many executives weighed in with feedback on their specific areas of strengths and discussed areas for improvement. Sprinkled throughout this article were 10 clear ways to increase drive-thru speed and accuracy. Not all suggestions would be palatable for more regionalized, smaller, single-unit locations, however, some wouldn’t require another nickel being spent.
Filed Under: Drive-thru Menu Boards
5 Reasons to Use a Menu Board Company for Your Menu Boards
March 22, 2013 By Origin Display Group
As a person on the business development side of our company, I spend my days on the phone, meeting with people, hosting demos and webinars, replying to emails and drafting proposals – the typical day of many salespeople. No matter what the sales approach, the ultimate goal is to sell, sell and sell some more. I have always enjoyed sales because of the rush I get from any sale, big or small. It is also like running your own little business without the risk. This isn’t to say that there is no risk; I mean what use am I to the company if I am not selling anything? Inherently, this lingering fact tends to stir up stress and frustration at times. As a result, I’ll find myself trying new techniques, overly digesting conversations and ending up in “paralysis by analysis” mode. [Read more…]
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
Origin Displays Teams with B&H Precision to Develop New Drive-thru
March 15, 2013 By Origin Display Group
January 18, 2013 Long Island, NY – In June 2012, Origin Display Group Inc., a leading supplier of indoor, outdoor, and digital menu boards, and B&H Precision Metal Fabricators formed an official partnership. B&H Precision Fabricators, Inc., specializes in precision sheet metal fabrication for the Medical, Computer, Aircraft, Electronics and Architectural Industries and has done so since 1978. Their laser cutting technology has extended their experience to many additional verticals requiring precision fabrication.
Filed Under: Drive-thru Menu Boards, Industry News
Menu Board Glossary – Part I
February 22, 2013 By Origin Display Group
Traditional Menu Boards
Backlit- Menu boards that have light that shines through translite graphics from the back. More and more of these types of boards are moving from florescent based lighting to LED to save energy and money.
Rail System- Many of the traditional menu board systems have a rail system for hanging. These are especially helpful when your system has 4+ panels. Leveling off a single light-weight rail system versus each panel individually is much easier and takes a lot less time.
Static Menu Boards- This is a synonym for “traditional menu boards.” Magnetic, backlit, non-illuminated, illuminated, chalkboard, etc. are all examples of static menu boards. When it comes to movement, “static” means that there is none. Therefore, anything other than a digital or LED type menu board system could be considered static.
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Menu Boards
Menu Insights from Quick Serve to Sit-Down
January 25, 2013 By Origin Display Group
Today we are going to borrow some great information from my home and native land and the great white north. Our friends at Restaurant Central are Canada’s version of QSR Magazine, Fast Casual Magazine, etc. They offer news and trends for all verticals of the restaurant industry. I spent some time on the blog section of their site and found four submissions that are particularly relevant to our customers. Everyone’s goal in business is to make money. The following four blog posts will help you address your menu and offer ways to increase profitability. These posts also make suggestions that will help you avoid the pitfalls that many owners find themselves in. Whether you own a quick service restaurant, fast casual or dine-in, the development of an optimal menu is equally important.
Should you not have the time to read all of these in one sitting, I would suggest bookmarking this blog. My hope is that me telling you that these entries will help you make/save money will be enough to catch your attention.
Filed Under: Digital Menu Boards, Drive-thru Menu Boards, Industry News, Menu Boards
4 Lived and Learned Menu Board Experiences
January 18, 2013 By Origin Display Group
Living and learning from experiences are a part of everyone’s life. Even my father who “jokingly” claims that he is right 90% of the time allows himself 10% room for error. It is simply a fact of life – no matter how much or how little thought you put into something, there is always that possibility that it doesn’t work out the way you expect. Shed in another light, there are instances when people choose to duplicate actions they have done in the past because the result was exactly what they had hoped and expected. This is usually done in blind faith without considering what other options may be available to them. In each scenario, we have come across instances that we have been able to rectify and/or guide in a more effective way. The purpose of this blog isn’t to pound our chests but to point out goings-on that we see all the time goings-on that you would probably like to avoid. The following four situations have come up in the last 2 months.
Filed Under: Digital Menu Boards, Display Fixtures, Drive-thru Menu Boards, Menu Boards
