Ways to Improve Your Drive-thru – Part 2

Last week I gave you my thoughts on #1-25 of Daniel Smith’s article “100 Ways to Improve Your Drive Thru.” This week I’ll take a look at #25-50.  Similar to the first batch, there are certain suggestions that I don’t agree with. However, my opinion is merely that. Going through each item and being able […]

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Ways to Improve Your Drive-thru – Part 1

Just over a year ago in October of 2011, QSR Magazine published an article by Daniel P. Smith titled “100 Ways to Improve Your Drive Thru.”  For the most part he has some insights that, if instituted, will surely improve your drive-thru operation.  On the other hand, there are some head scratchers as well.  In […]

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Menu Board Ordering Checklist

As you embark on your menu board ordering journey there are certain measures you should take into consideration. Remember, you are not ordering napkin holders or air fresheners for your restaurant, you are ordering the engine that could drive sales positively or adversely. It still amazes me that a lot of restaurant owners will not […]

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Industry Trends

With our corporate headquarters being located in Long Island, NY, it has been a trying time for everyone in this area over the course of the last 12 days. Here at Origin Displays, we consider ourselves some of the lucky ones. We were without power for a handful of days but each of our employees […]

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Menu Board Terms From A to Z

The restaurant industry isn’t the most technical, nor is it the most confusing when it comes to the verbiage that is used, however I get the sense that there are instances when people on the other end of the phone are left scratching their heads when I use certain terms.  To help curb some of […]

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Sometimes ‘Less is More’ When it Comes to Menu Boards

When it comes time to buy your menu boards or to revisit your existing ones a lot of thought has to be given to how you set your menu boards up and what is actually going to go on to the panels.  As far as how to set the boards up, a lot depends on […]

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Your Menu Board Questions Answered!

As the days go by, and conversations are had, I have taken notice of some of the common questions that I get asked. I thought it may be useful to address some of them this week. The reason is two-fold. For one, they are more eloquently answered in written form and two, it can provide […]

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How Digital Menu Boards Differ From Digital Signage

I should probably start off this blog by stating that I am going to be using some generalities when speaking about what is needed in each scenario. The truth is, only you would know what would work best for your given situation. With that said, the price is important but should not be the determining […]

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Menu Board Companies Versus Sign Companies

VS

So it happened again, and it won’t be the last time.  I shared a couple of conversations with an individual who was looking for menu boards.  She did a search on Google, and BAM, there we were.  Similar to most chats, we talked about different options and of course, price.  Personally, my objective is always to […]

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Your Quick-Service Restaurant – Do it the Right Way!

Another week is upon us which means it is time for another blog.  As for this week, I thought I would talk about something that donned on me after I strolled in to a couple of new quick-service places for lunch last week.  Being that I come from the industry you are reading about, I […]

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