Drive-thru: More Than Just Speed

Sure, speed is still important. Customers come too fast food drive-thrus because they have busy lives, and time is of the essence. But, it’s not just about a burger, fries and a drink or a shake anymore. There are more choices for consumers to make as meals have become more complex. And, every choice is an opportunity for up-selling. [Read more...]

The Truth About Menu Boards

Digital Menu Boards are utilised in less than 20% of restaurants nationwide. The other 80% are needlessly missing out on some incredibly easy and effective ways to increase the bottom line. [Read more...]

Now Required: Nutritional Information for Restaurant Customers

On May 5, 2017, all food service businesses, including QSR’s with twenty or more locations, will be required by the FDA to post calorie counts and other nutritional information for all their standard menu items. [Read more...]

Digital Menu Boards 101

You spend many thousands of dollars making sure the décor of your QSR is finely tuned to creating just the right atmosphere to get your customers to come in and to make sure they keep on coming back. [Read more...]

Choosing The Digital Signage Display That’s Right For You!

When choosing from a wide variety of available Digital Menu Boards for your QSR, managers often opt to go Big, and that’s often the best choice for outdoor digital signage displays, or for displays targeted at foot traffic passing by just outside your doors. [Read more...]

Restaurant Menu Boards – Your Entry Into Your Customer’s Digital World

There are some very obvious advantages to being had when QSR’s decide to incorporate Digital Signage. Changing your menu becomes so easy that dayparting, or offering different choices to your customers at different times of the day, becomes a practical option. [Read more...]

Presell Digital Menu Boards – A Moneymaker For Your QSR

Digital Sign Boards can take two different formats, and both can be highly useful. Your Restaurant Menu Board can display your entire menu in the same manner that you would on a classical printed menu. [Read more...]

The First Word in QSR is “Quick”

The first thing that QSR management must consider when converting to from printed signs and menus to Digital Menu Boards is to not create customer confusion. Make sure that your long-time customers can still find their favourite meal choices at the same place on the new menu. That means that, at first, your new Digital Signage should mirror your old, painted and printed versions. [Read more...]

Maximizing Digital Signage Exposure

The good news is that you offer your customer so many great choices of what to eat. The bad news is that QSR throughput can slow down as customers make their minds up. The solution – your Restaurant Menu Boards. [Read more...]

Good Structure Is The Key To Great Digital Signage Displays

You’ve decided to deploy a Digital Display System to bring your QSR into the 21st Century. Great! You already know about how easily you can now effect day-parting, price changes, required nutritional information and a host of other revenues-enhancing strategies quickly, efficiently and effortlessly. [Read more...]