There’s no two ways about it, the most important word in the phase “quick service restaurant” is quick. And nowhere is that more true than for the drive-thru lane, where the typical establishment earns about two-thirds of it’s revenue.
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In the last few years, many QSRs have made the change from outdated painted or printed menus to indoor Digital Signage, which proved to be a smart move, considering the flexibility, time saving and revenue raising advantages that they provide.
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It’s cold out there, and when it’s not too cold, then it’s too hot. Either that or its raining, snowing, or windy. And that’s why it’s so tempting to ignore maintenance for the drive-thru lane.
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For the owner or manager of a quick service restaurant, your drive-thru is your lifeline, because that’s typically where upwards of two-thirds of your revenue comes from.
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It seems that with greater frequency people are asking to have their speaker and microphone as a part of their drive-thru menu board. Is this doable? Yes. Is it ideal? No. The reasons vary but can be summed up in short order.
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There are three major players in the drive-thru headset world; HME, Panasonic and 3M. Having worked with all three systems we’ve come to learn a thing or two about each of them. As it goes for other things in life there is always that “cost/benefit” analysis people often struggle with.
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Setting up your drive-thru lane can be much more straight forward than people think. The key to doing it the correct way is to accomplish certain items in a roundabout order.
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Recently it has come to light that one of our competitors is selling Bluetooth drive-thru headsets for pennies on the dollar. They also claim to be working with ‘x’ and ‘y’ monster QSR chains. Let’s dig in on this for a moment.
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With the ongoing development of digital signage both from a software and hardware perspective, it has become increasingly difficult for consumers to determine which company and it’s solution would be best for their business. From our standpoint we openly recognize that “we are a lot of things to a lot of people, however, we are […]
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When beginning your search for a new drive-thru menu board it is important to consider a number of factors that will minimize your long-term frustration. Much like other products, the price is the main concern for many when “looking around.”
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