So you’ve got your new digital sign installed and you want to put it to work. But what’s the best way to capture attention? A poorly-designed display could end up boring viewers and doing the opposite of what you want.   [Read more…]

The use of audio in conjunction with digital signage is a controversial topic, with many preferring to avoid it altogether.  However, we believe that there are some situations when audio can be an excellent enhancement to the visual content displayed. With that in mind, let’s run down the best—and worst!—situations for incorporating audio. [Read more…]

When choosing a menu board for a new drive-through, or replacing a board in an old one,  the biggest decision you make may be choosing between a digital and a traditional menu board.  With that in mind, here are a few things to think about as you consider this investment. [Read more…]

For years, catchy headlines and infographics have claimed that if you just use the right colors, you can get customers to do exactly what you want. They propose that specific colors equal specific emotions. But is that really true, and can you use it when you design signs or menu boards? [Read more…]