Digital signage in quick service restaurants (QSRs) has become increasingly prevalent. Whether it is for digital menu boards, touch screen kiosks or outdoor at the drive-thru, it is well documented that content management systems allow operators to make quick and easy changes and allows them to leverage several strategies to increase their average receipt. But […]
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Quick Service and Fast Casual restaurants live by their name, “quick & fast” and when it comes to service and customer expectations. Customers want their food, they want their order to be correct, and they want it ASAP. What complicates this is the increased pain point of QRS operators. What is it you ask? Employees! […]
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Not all screens are created equal and when it comes to digital signage careful consideration must be made when deciding which route to go. The screens act as the vehicle to display your messaging whether it is menus, promotions, specials, announcements or branding and the quality of these screens can directly impact effectiveness. While the […]
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The influence of digital signage has never been higher. Over the course of the last 15 years, these types of solutions have gone from cost prohibitive for most to offering a variety of solutions that can meet many a budget. Whether it is digital menu boards in a QSR or digital signage above a beer […]
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Whether you are in the throws of opening a new restaurant or your current setup needs a facelift, the most critical piece of signage you have at your disposal is your menu board. Menu boards, whether indoor or outdoor drive-thrus, present you with the single-most captive of audiences. When done right, they enhance the experience, […]
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With consumer behavior continuing to be shaped by the fast-paced world we live in, it makes perfect sense to consider adding a drive-thru to your location should you not already have one. Sales through the drive-thru lane have never been higher and with the added convenience of this setup it will improve customer satisfaction making […]
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Quick Service Restaurants (QSRs) are fast-paced environments that rely on signage to draw the attention of customers whose attention spans can be fleeting at times. Signage can be used for a variety of purposes, 1- reinforce a brand, 2- guide traffic, 3- identify your business outside, 4- display your offerings, etc. It is important to […]
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While “menu boards” are quite often associated with restaurants, there are several other industries that use signage to list their offerings. For example, automotive shops showing their services, banks with a list of account options, or admission fees at the movie theater. So whether it is one of these environments or you’re running a quick-service […]
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When businesses think of digital signage, dynamic playback using eye-catching transitions with animation and video comes to mind. Behind that content and “under the hood” is a content management system (CMS) that controls the playback. Debate still exists over whether cloud-based systems are the way to go. That said, we are here to explain why […]
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